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Wednesday 20 February 2013

Marketing

The list of exam questions on MARKETING&ENTREPRENEURSHIP

1. The role of entrepreneurship in economic development
2. Types of come forth-up companies
3. The main factors influencing on decision making to start entrepreneurial venture
4. Entrepreneurial process
5. The role of entrepreneurial motivation and entrepreneurial characteristics in a entrepreneurial career
6. Key elements in an entrepreneurs background
7. The sources of ideas for new ventures. Methods available for generating new venture ideas
8. burden grocery storeing concepts. How do the organizations realize their market activity?
9. holistic merchandise concept and other marketing concepts.
10. The role of the market segmentation. The segmentation criteria and the requirements for effective segmentation.
11. Marketing and customer value. Mission
12. Marketing research
13. The marketing research procedure and the main problems which should be analyzed during marketing research.
14. Measures of market demand. Current and future demand
15. Scanning of marketing environment
16. A model of consumer behavior
17. The main distinctions line of reasoning markets and consumer markets
18. Differentiating and positioning the market offering
19. The convergence life cycle
20. The main aspects of promotion
21. The location choice procedure
22.

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23. Main legal forms of business. Their advantages and disadvantages
24. The aims and contents of business plan. Why is business plan so important to the entrepreneur, an investor
25. The purpose, contents and developing of a marketing plan
26. Significance of the financial plan to the potential investor. What kinds of financial information will be needed? Why?
27. The kinds of great (finance) sources used by entrepreneur
Start-up
Growth
28. In oder to regain as much control as possible in your company, what sources of capital would you counterbalance investigate?
29. The main advantages of franchising
30. Venture capitalists and...If you want to get a full essay, order it on our website: Ordercustompaper.com



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